DESIGN IS NOT GOING TO SAVE THE WORLD!
Whilst researching different arguments/discussions in the current world of design i came across this example of a design manifesto which i feel like i connected with and fully understood.
The main reason i felt strongly about this is because, whilst researching for the branding/advertising brief for “Peace One Day”, they come across as though they want the design/advertising campaign to, in a sense, solve the problem of war and violence.
This manifesto summarises my thoughts that design does not “solve” a problem but opens the viewers eyes to the problem at hand and informs them of what is happening.
As stated in the manifesto, which completely sums the whole thing up for me, “Design is that necessary catalyst that turns apathy into action.”
Follow the link to see the manifesto created by Sharon Silverberg.